25 years in search
Every year, Google creates a “Year In Search” film. But for Google’s 25th anniversary, we took it up a notch and celebrated the most searched things ever. Creating a time-capsule of internet history that became the most talked about Google brand campaign ever.
Most Searched Songwriter of All-Time
People search for Taylor Swift with the same staggering frequency with which she sets records. To celebrate this “most searched” artist, we created this broadcast film.
Pre-Launch Teasers
We created teasers on social that let the world know Google’s doing Year In Search different this year.
25 Years In Social
We created dozens of social films that celebrate the searches that defined the last 25 years.